Somerville Media Center Education
When: February 3 and 10, 7:00 – 9:00 p.m. (Session 1)
March 2 and 9, 7:00 – 9:00 p.m. (Session 2)
Location: Somerville Media Center 

Cost: $75 for current SMC members / $125 for non-members

Audio-based programming known as podcasting has exploded in recent years as a way of communicating stories. Learn how you can create podcasts in this introductory course taught by Boston Free Radio Station Manager and podcaster Heather McCormack.

The first session will review the difference between podcasting and broadcasting and learn about why podcasting is the fastest growing new media field. You will explore different types of content, structure, formats for podcasts and discuss how to create an interesting and engaging podcast plan including tackling strategic ways for marketing and distribution. Basic use of Podcast Studio setup will be demonstrated. Following the successful completion of Session 1, SMC members in good standing will become certified and can reserve the Podcast Studio for approved projects.

The second session is an opportunity for those who already have a solid podcast plan or who have already begun to record to take the next step in putting their podcast out there–hosting, distributing, marketing and even monetizing. Learn the secrets to building a strong and engaged audience, figure out which hosting site is right for you, and learn about how to develop a web and social media presence to get your podcast out in the world. We will discuss ideas around monetizing your podcast through advertisements, joining podcast networks, and more.